It Makes Sense to Add AdSense to Your Blog

Google AdSense is easy to install on a web page or blog and
constitutes additional source of income without spending anything. You
have to apply on-line for Google AdSense Program and generally
approval comes from Google within two days. Those having AdWord
account can use AdWord e-mail address and password for AdSense account
also. After acceptance of application, Google confirms creation of
your Adsense account thru e-mail. You get a code for AdSense text ads
and another code for AdSense search. These codes are to be installed
on web page or blog and within minutes the page will start displaying
ads from Google, and a Google search bar. AdSense is available in
dozen languages worldwide.

The code for AdSense can be placed on any of your web pages. I think
placing it on your blog will give you distinct advantage because blogs
have several points in their favor. They are easily indexed by search
engines. Recently two of my simple blogs were indexed by Google within
2-3 days of submission of URL's which I think is quite fast. With
Yahoo! it is even easier - just add the URL of your blog to your My
Yahoo page and Yahoo! will start accessing it immediately. GoogleAlert
is a free tool that can be used to know when your blog is indexed by
Google.

You can have your blog up and running in minutes free of cost from
several sites that provide this service. I personally use blogger.com.
With blogs you do not need to worry about designing websites,
registering domain name or hiring web hosting service. You simply
write your content on the blog and it is ready for publication.

With Adsense wide range of options is available - number of ads for
display, shape and size of display, color schemes. More than 200
colors are available from which you can choose color for border,
background and text. 24 pre-set color palettes are readily available;
in addition you can have your own custom-palette to match with the
color scheme of your web page. Similarly color schemes are available
for Google search bar.

When the web page is opened, Google ads are placed which match with
the content of the page and are highly relevant. Google finds right
ads for the web page from 100,000 AdWord advertisers.

Several options are available for the ads that you would like to be
displayed on your page. Ad filters can be activated which will block
up to 200 URL's which you do not want to show on your page. You may
like to filter away ads from your competitors. You can even choose
your own default ads for display. Google uses sensitive content
filters to prevent display of sensitive material. If you find that
your page is not really getting relevant ads, it may be time to look
critically at the content of the page, particularly the keywords used
in text, links and tags. Little SE optimization of the page should
resolve this problem.

Sometimes Google places public service ads when no target ads are
available. To suppress public service ad, it is possible to specify
your own image ad or HTML page ad which will appear in place of public
service ad. This ensures that some ad is always present there. Or, if
you like, the space reserved for Adsense ads can be made to collapse.

AdSense tracker is another useful feature which tracks the ads on your
pages and generates report from you. The reports can be customized
based on requirement. Typically reports can give page impressions
displayed, number of clicks and click-thru rates. It is also possible
to check earnings any time.

Web page owner can make use of all these facilities and try to get
best results. With the help of Ad tracker lot of useful information
can be obtained - which ads are doing well, which color combination
gets better results, which location of the web page is best for
showing ads and so on. This analysis can be used to improve traffic as
well as click-thru rates.

With AdSense you have virtually nothing to lose. If you have not yet
installed AdSense on your website you can perhaps give it a thought.
Any free space which can be created on your website to accommodate
AdSense can be used to generate additional income.

Author:
Sanjay Johari regularly contributes articles to several ezines, mostly
on small business. He invites you to most trusted business
opportunity, one of the best training programs and personal mentoring.
Find out for yourself:

http://www.sanjay-j.com/eliteteam.html

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